Short Memory

short memory

We humans have a short memory quite often. In fact, that’s usually an incredibly effective defense mechanism. Would you imagine how we would be without it? To remember all the things that bothered and affected us recently and throughout the years? That would be a perpetual nightmare.

But, at the same time, our short memory is what permits various individuals and entities to have the confidence they can push the boundaries further than we would accept if we wouldn’t forget what they did in the past.

Every once in a while it’s interesting to follow up with the aftermath of a scandal.

It wasn’t so long ago since the outrage of data-selling and then use outside the expected advertising purposes started for Facebook. Then Mark Zuckerberg did his part at the hearings and the whole thing began to fade away.

To be honest, it quite slipped my mind too, being preoccupied with more important and personal projects for me, so I understand if you forgot about it.

But why do I bring the subject up again? I probably wouldn’t have, but the quarterly report came for Facebook this week. Would you like to guess how they were, scandal, closed accounts and all?

Well, the idea is first quarter results were higher for both earnings and total number of users, but… Q1 ends on March 31st, and Cambridge Analytica data-selling scandal first broke during March, which means it most likely didn’t have time to affect first quarter results.

Ok, I’m not going to turn this into a financial blog.

What I remarked was that immediately after the report was made public, Facebook shares jumped by over 8%. So, everything is ok now? Forgotten and things can move on as if nothing had happened? Great! Nice show then. When will Hollywood make the movie? I’m sure it will be a blockbuster.

Let me reiterate. Bad things happen because we have a short memory, and when some people (don’t mind me, this post is an accident) try to remind us of them, we mute them to protect ourselves. Quite a vicious circle, isn’t it?

Phew, I wonder why I was so turned on about this… It’s not like it would make a difference. But now it’s written so I might as well hit the Publish button!

(I’ve just noticed how strange it looks this button to share on Facebook, bellow this article; hmm, at least my personal account is closed)

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About Adrian
Creator of, I enjoy working from home and having a flexible schedule. My mission: to grow myself, then teach and help others to step up and inspire them to offer help at their turn.

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