The ball was dropped by Facebook (or more exactly by one of their clients) when it comes to huge privacy issues which resulted in the data-selling scandal we all know now. If the ball would still be in play, the practices would continue, and everyone would carry on with their happy or not so happy lives. Tell me if I’m wrong!
The reality is EVERY company (ok, let’s leave room for exceptions: MOST companies) which have large databases of user information and their preferences or habits, are at some point tempted to use data-selling to increase their profit margins. Facebook is definitely not alone in this practice, but their extensive information about users’ behavior, background, relationships, likes and dislikes, make their data very valuable to customers (and we’ve seen what it can be used for) and the privacy breach even more intrusive for their users.
I understood a long time ago exposing intimate aspects of my life to one company or another (or the government for that matter) is not something I want to do. I also saw the increasing manipulation power of such platforms. I only had one personal social media account, and that was on Facebook and stopped using it for years. A few days ago I deleted it entirely, after all it served no purpose.
The data-selling scandal may not yet be over. On April 10th, Mark Zuckerberg, Sundar Pichai and Jack Dorsey, the CEOs of the giants Facebook, Google (Alphabet), and Twitter are formally invited to testify before the Senate Judiciary Committee.
Despite the huge scandal, I don’t feel something significant will change unfortunately. The incident will be forgotten in time. And the power at the disposal of these giants will continue to grow.